One/x

ONE/x is a strategically led creative advertising agency. We build post-media communications for today’s technology landscape. This site takes a look at some of your most important consumers.					Candelis + Microsoft Candelis’ ASTRA product, a revolutionary imaging storage and transfer software solution, was recently integrated into the Microsoft HealthVault system, allowing for patients and doctors to more easily access medical records. VIZIO + Rose Bowl VIZIO continued its sponsorship of the Rose Bowl in 2012 and took the opportunity to showcase a new ONE/x-produced spot during half-time, featuring VIZIO’s Chief Technology Officer, and recounting both the history of the game and the history of entertainment technology. Lockheed Federal ONE/x planned and managed a multi-channel digital campaign for Lockheed Federal, using micro-targeting, location based advertising and social media. The campaign, which employed both traditional and non-traditional media, capitalized heavily on the unique targeting, re-targeting and retention capabilities of online, social and mobile media. VIZIO + Blake Griffin ONE/x highlighted the unique partnership between NBA 2011 Rookie of the Year, Blake Griffin, and VIZIO in a national print campaign. The campaign came on the tail end of an award winning year for VIZIO that culminated in a strong showing at the 2011 Consumer Electronics Show. Homeboy Industries ONE/x produced a promotional documentary for Homeboy Industries, a Los Angeles based non-profit that assists former-gang youth. Focusing on the leadership of Father Boyle, the documentary explores the lives that have been touched by this vitally important organization. Binaca ONE/x developed the "Are You Ready" campaign to introduce the Binaca brand and its benefits to teens and young adults in a fun and contemporary way, that shows both irreverence and understanding of the brand history. VIZIO + Awards ONE/x developed and produced two broadcast campaigns for VIZIO, the first positions the brand as an award-winning technology leader, while the second promotes VIZIO’s Theater 3D HDTV product line. MSI MSI is a global leader in electronics, known and loved by tech-heads for their after-market motherboards and graphics cards. With their own brand of post-PC technology and support from ONE/x, MSI is poised to be the next major player in the U.S. computer market. VIZIO + Olympics As HDTV sponsor of the NBC broadcast of the Olympic Games, the VIZIO brand presence is visible on the highest rated event of the year.